Apps do not have to be designed around games from the very beginning. We have created many games for our clients that have a player retention of at least 45 minutes on average. Games that use gamification and loyalty programmes have been shown to increase sales and retain users for longer periods of time. Imagine if you could gain points and achievements at school or at work, or being allowed to use your creativity and full potential to accomplish the task at hand within a more interactive experience. Implementing gaming in business strategy and education has gained significant momentum in recent years with more and more organisations enjoying the benefits.
This is so that the experience of starting this experience is 100% fluid.Ĭontemporary scientists strongly believe play is a major part of the human experience. What if you could keep them in your app for longer? Games can help to give players a fun reason to stay on your app and this content can be embedded within your existing app. But did you know it can also be used to provide a short game-like experience? This can help to help communicate what your product does.Ī lot of apps are quite utilitarian, as a result of this it means once the user has done what they needed to do they leave your app pretty quickly. Augmented Reality can of course be used to make innovative games.
